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See live demo Get BookFlow
LIMITED TIME Free setup & migration included.

Your own salon booking platform. Not another marketplace.

Accept bookings 24/7, collect deposits online, reduce no-shows with automated reminders, and give every client a booking experience that feels like your salon — not a marketplace listing.

See a live salon demo View pricing
One-time software purchase Your own brand & domain Optional managed hosting
Reminder sentSarah K. · 10:30 AM today
Deposit paid$45.00 received via Stripe
14-day money-back guarantee Built for independent salons · applies to Managed plans
Stripe Secured No Monthly Fees Own Your Data Dedicated Support
Works with the tools you already use
Stripe Google Calendar WhatsApp SSL Secured
1×
One-time purchase
Never billed again
30sec
Average booking time
For your clients
$0
Setup & data import
We move you in, free
$0
Monthly fees
Ever. That's the point.
LIVE SALON DEMO

This is what your salon's
booking page looks like.

Tap any demo below to open it live. Pick a stylist, a service, a time — and feel the flow your clients will experience.

Luxe Salon
Open
Luxe Salon — BookFlow Demo
Luxe Salon Dark Editorial Luxury · Cinematic
SOLÉA
Open
SOLÉA — BookFlow Demo
SOLÉA Soft pastels · boutique
NaturaGlow
Open
NaturaGlow — BookFlow Demo
NaturaGlow Bold, modern, high-contrast
Mobile-first
Most bookings happen on phones. Yours will feel native.
Books in 30 seconds
Service → Time → Confirm. Done.
Deposit at booking
Stripe-secured, charged the moment they confirm.
View All Demos
THE REAL COST OF CHAOS

Owning a salon means losing
hours every day to the phone.

01

The phone rings mid-color.

You're 40 minutes into a balayage with foils in your hand. The salon line rings. Now you choose: ruin the color, or miss the booking. Every salon owner knows this moment.

— Phone tag
02

Saturday morning: 3 no-shows.

Three chairs empty. Three stylists paid by the hour. You've lost a morning's revenue before lunch — and your front desk spent the week confirming via text, one by one.

— Lost revenue
03

You hire a 2nd stylist. Chaos.

Two stylists, two schedules, one shared Google Sheet that someone's always editing. Walk-ins can't be tracked. Clients get double-booked. The paper diary your old system was running on just can't scale.

— Scaling pain
BUILT FOR THE WAY SALONS WORK

Every feature your salon actually
needs on a Saturday morning.

No bloat. No features you'll never use. Just the tools that make a real salon run smoother.

Every stylist gets their own calendar

Give every staff member their own workspace. Individual logins, personal calendars, availability, blocked dates, and assigned services help your team stay organized while BookFlow keeps appointments running smoothly.

SJ
Sarah Jenkins
Balayage · Color · Bridal
Staff portal →
MV
Marcus Vance
Cuts · Beard · Fades
Staff portal →
EW
Emma Wilson
Treatments · Extensions
Staff portal →

Secure deposits at booking

Set a deposit per service — $25, $50, whatever. It's charged the moment the client confirms. No-shows stop costing you money.

$45.00
Deposit received

Automatic WhatsApp reminders

A friendly message goes out 24 hours before. Clients can confirm in one tap. Empty chairs drop, instantly.

Hi Sarah! Reminder: Balayage with Sarah J. tomorrow at 2:30 PM. Tap to reschedule if you need to change anything.

Service categories that make sense

Cuts, color, treatments, packages, add-ons. Your menu is exactly how you already work. Add new services in seconds.

Cuts Color Treatments Bridal Add-ons

Client notes & history

Track preferences, allergies, color formulas, and visit history. Every staff member sees the full picture before the appointment starts.

On your own domain

book.yoursalon.com. Your logo, your colors, your fonts. To clients, it feels like part of your brand — not a third-party tool.

https://book.studiobloom.co

Sell packages and memberships

Build a "VIP Color Club" — monthly fee, includes one color session + 15% off everything. Or sell a 5-session balayage package. Members book first, pay automatically, and don't churn. BookFlow handles the billing via Stripe and keeps your roster happy.

Color Lover
$149/mo
  • 1 color session / month
  • 15% off retail
  • Priority booking
POPULAR
Balayage 5-Pack
$825$925
  • 5 balayage sessions
  • Valid 12 months
  • Save $100
FROM PAPER DIARY TO LIVE PAGE

Live and taking bookings in
under 5 minutes.

01

Add your services & stylists

Import your menu, set prices and durations, add your team's names and specialties. BookFlow's setup wizard walks you through it step by step.

~ 3 min
02

Share your link

Drop your booking URL in your Instagram bio, your Google listing, on business cards, in your salon's window. Clients tap, book, pay. Done.

~ 30 sec
03

Run your salon, fully booked

Bookings roll in. Deposits hit your bank. Reminders go out automatically. No-shows drop. You stay at the chair, doing the work you love.

Forever
RUN YOUR DAY

Your whole day, handled.

A color-coded calendar for every stylist, automatic WhatsApp reminders before every visit, and each client's full history — all in one place.

SK Sarah K.+1 555 0132
Today
Reminder: your Balayage + Gloss booking is on Jul 11 at 10:30 AM. 9:00 AM
Sent automatically by BookFlow
Goes out before every visit — you never type a thing.
Today Jul 9 – 11 DayWeekMonth
9 AM1011121 PM23
THU 9
Sarah K.Balayage Amira L.Gel Manicure
FRI 10
Maria J.Cut & Style Rachel D.Keratin Walk-inBeard trim
SAT 11
Lena P.Facial Dana W.Full Color
Every stylist's day at a glance — day, week, or month.

Revenue Analytics

Track daily, weekly, and monthly revenue. See which services and stylists drive the most income.

Calendar & Bookings

Day, week, or month view — plus a searchable list of every booking across all stylists.

Client Database

Full client history, contact details, past bookings, and notes. No more scattered spreadsheets.

CSV Export

Export bookings, clients, and revenue data. Filter by date, status, or service.

LESS PHONE, MORE PROGRESS

Your clients manage
their own bookings.

Every booking comes with a private management link. Clients can reschedule or cancel without calling your front desk. Fewer interruptions, happier clients.

  • One-tap reschedule from email or WhatsApp
  • Cancel with reason — you see why they left
  • Google Calendar auto-syncs the change
  • No login or app download required
Manage Your Booking
Balayage & Tone
with Sarah Jenkins
Sat, Jun 14 · 10:30 AM
2.5 hours
$185.00 · $45 deposit paid
Confirmed
Reschedule up to 24 hours before your appointment at no charge.
CONNECTS TO YOUR STACK

Works with the tools
you already use.

Stripe Payments

Collect deposits and full payments at booking. Funds go straight to your Stripe account. No middleman.

Google Calendar

Two-way sync. Bookings appear in your Google Calendar instantly. Changes update both ways.

WhatsApp Reminders

Automatic reminders sent 24 hours before. Clients confirm with one tap. Reduces no-shows significantly.

Email Notifications

Confirmation, cancellation, and reminder emails. Fully customizable templates with your branding.

BEFORE YOU ASK

5 questions salon owners ask us first.

If you're evaluating BookFlow, these are likely the first things on your mind. Here's the honest answer to each — no sales talk.

01

Can I move my existing client list over?

Yes. Send us a CSV (we accept the export format from Fresha, Booksy, Vagaro, and most others). We import it free, usually within 24 hours — your clients' names, phone numbers, emails, and notes all come through.

02

If I stop paying the $30/mo managed fee, do I lose everything?

No — your license is one-time and permanent. Managed is a hosting service, not a subscription for the software. Stop paying the managed fee and you drop back to self-hosted anytime: keep your data, keep your code, keep your booking page live. Nothing is held hostage.

03

Will my clients know this is BookFlow?

No. Your booking page lives on book.yoursalon.com with your logo, your colors, your stylists' photos. The word "BookFlow" never appears to your clients. They see your brand, end of story.

04

Do I have to call someone to set it up?

No. Setup is contactless. Self-hosted plans get a step-by-step guide and configure everything from a settings page in their browser. Managed plans — we handle it for you and email you when your booking page is live. All support is via chat or email, no phone calls. If a call is genuinely needed for a complex case, we'll arrange one — but it's the exception, never the default.

05

What if I get stuck a month in?

Email hello@bookflow.uniscade.com or open the chat (bottom right). We reply within 2 hours during 9 AM–8 PM UTC, weekdays. Most issues resolve in under an hour. Business tier gets priority reply — usually within 30 minutes.

WHY BOOKFLOW

The big apps rent you a tool.
BookFlow hands you the keys.

And the "free" ones aren't free — they take a cut of every booking, charge for add-ons, and keep your clients. Here's what changes when the software is actually yours.

 
Rented Booking Apps
BookFlow
What you pay
A fee every month — or "free" with a catch
Pay once — own it forever
Cut of every booking
They take a percentage
$0 — you keep every dollar
Features & add-ons
Pay extra to unlock the good stuff
Everything included
Your client list
Locked inside their platform
Yours — export anytime
Your brand & domain
Their brand, their subdomain
Your logo, your domain
Listed next to rivals
You're in their marketplace, beside competitors
Your site only — never competitors
Where the money lands
Routed through them first
Straight to your Stripe
If you stop paying
Your booking page goes dark
It's your software — you keep it
Look & customisation
A few rigid templates
Salon themes + full brand control
ONE-TIME PAYMENT · NO MONTHLY FEES

Pay once.
Own BookFlow forever.

All plans include every salon feature, 3 to 12 months of updates & support by tier, and your code forever. No per-booking fees. No revenue share.

Run It Yourself On your own website
Managed by BookFlow We handle the tech
Recommended for most businesses
Managed by BookFlow

Run your salon. We'll handle the tech.

Focus on your clients. We'll handle hosting, security, updates, and maintenance.

Fully Managed No Technical Setup Priority Support
  • Hosting & server management
  • SSL certificates managed
  • Automated weekly backups
  • Software updates & maintenance
  • Ongoing maintenance & monitoring
  • Security updates & maintenance
  • Priority technical support
  • Launch Offer: First month FREE until July 31, 2026.
Your data is always yours — export anytime, no lock-in. Cancel anytime — your data exports instantly.
Limited Time Offer — Save up to $500 · Ends July 31, 2026 · Was $399 / $899 / $1,499
Tier 1

Solo

For solo operators

$250one-time
Save $149 · limited time only
  • Runs on Your Own Website
  • 1 pre-built theme of your choice
  • For solo operators
  • Stripe payments (deposits or full)
  • Admin panel dashboard
  • Customer database & service catalog
  • Customer Portal (magic-link login & self-service)
  • Email notifications & template editor
  • Basic analytics dashboard
  • Customer reviews & ratings
  • No per-booking fees, ever
  • Single-Website License — Yours to Keep
  • 3 months of updates & 1 month support
  • Free Setup, Configuration & Data Import Until July 31, 2026
Get Solo
MOST POPULAR
Tier 2

Professional

For growing teams that take payments.

$599one-time
Save $300 · limited time only
  • Everything in Tier 1, plus:
  • For service businesses with multiple staff
  • 3 pre-built themes
  • Multiple staff with individual calendars & availability
  • Individual staff logins & portal
  • Assign services to one or multiple staff
  • Staff blocked dates & time-off
  • Google Calendar sync (bi-directional)
  • Customer self-reschedule links
  • 6 months updates & 3 months support
  • Free Setup, Configuration & Data Import Until July 31, 2026
Get Professional
Tier 3

Business

For multi-location businesses and growing brands.

$999one-time
Save $500 · limited time only
  • Everything in Tier 2, plus:
  • WhatsApp & SMS Reminders (connect your own messaging account)
  • Recurring Membership Engine (packs & subscriptions)
  • Loyalty & rewards program
  • Online Product shop
  • Multi-location support (per-location hours, staff & services)
  • Advanced analytics (forecasting, cohorts, anomaly detection)
  • Custom Design Tailored to Your Brand
  • Developer API access — connect your other tools
  • 1 year of updates & priority support
  • Free Setup, Configuration & Data Import Until July 31, 2026
Get Business
QUESTIONS SALON OWNERS ASK

Frequently asked.

Will my clients have to download an app or create an account?
No. BookFlow is a website. Your clients tap a link, see your salon's branded booking page, pick a stylist, pick a service, pick a time, and pay a deposit. The whole flow takes under 30 seconds. No app, no password, no friction.
Can clients pick a specific stylist?
Yes — and it's encouraged. BookFlow shows your team with photos, specialties, and their own availability. If a client picks "Any available," BookFlow routes them to the next free stylist. It's the kind of experience that keeps clients coming back.
How do reminders work? Are they spammy?
We send one WhatsApp and one email 24 hours before. The message is short, warm, and gives the client a one-tap option to confirm or reschedule. Most clients reply. The ones who can't make it reschedule — they don't ghost. Salons using reminders report 30%+ drops in no-shows.
Can I take a deposit without it feeling transactional?
Yes. The copy is yours to control. Most salons frame it as "a small confirmation fee, deducted from your final total" — clients understand and accept it. Set the deposit per service, or per stylist. The default is $25-$50 per booking.
Can I use my own domain and brand?
Yes. book.yoursalon.com. Upload your logo, pick colors that match your salon's palette, and your booking page becomes part of your brand. We provide a 5-step guide for connecting your domain. Most salons set this up in under 10 minutes.
Do you take a cut of my bookings?
Never. You pay once for the software. Stripe takes their standard 2.9% + 30¢ on each transaction. That's the only fee in the entire flow. No revenue share, no per-booking fee, no surprise monthly bill.
How is this different from Fresha or Booksy?
They're free or cheap up front, but they take a cut of your bookings, charge extra for add-ons, and list your salon in a marketplace right next to your competitors — so your clients are really theirs. BookFlow is yours: one payment, your own branded website, every dollar of every booking stays with you, and your client list never leaves your hands.
What about walk-in clients?
From the front desk or staff app, tap "Add walk-in." The form opens pre-filled to the next 15-minute mark, with your recent clients ready to pick. Pick a service and stylist, confirm — under 10 seconds. Mark as paid on the spot, or leave it as "pay at the desk."
Can I manage the salon from my phone?
Yes. The admin dashboard is fully responsive — check tomorrow's schedule from your phone, approve a new booking, block a stylist's vacation, or update a service price, all in two taps. Most salon owners manage their entire day from their phone.
What does "lifetime license" actually mean?
"Lifetime license" means you own the source code — you can run it on your own server indefinitely, with no expiry and no monthly bill. Included software updates, new features, and security patches are tier-based: 3 months (Solo), 6 months (Professional), or 1 year (Business). After the included update window, the code you have is still yours — you just stop receiving new versions until you renew. There is no per-booking fee, no per-month fee, and no surcharge for keeping your existing version running.
What payment methods can my clients use?
All major credit and debit cards through Stripe — the same secure checkout your clients already trust. You can charge the full price, a fixed deposit, or a percentage upfront. We never see or store card numbers.
What if I have multiple locations?
Yes — the Business tier includes the Multi-Location add-on, which lets you run multiple locations from a single BookFlow install. Each location gets its own calendar, hours, staff, and services, and you switch between them from one admin panel. You can still use a custom domain per location.
What if I get stuck?
Every license includes a step-by-step setup guide, full documentation, and email support. Business tier adds priority email support with faster response times. Don't want to set it up yourself? We'll handle the full setup for you, free — to get you live without the technical work. Just email hello@bookflow.uniscade.com.
14-Day Money Back Guarantee
Managed by BookFlow plans come with a 14-day money back guarantee. If you're not satisfied with the service, contact us within 14 days of your first payment for a full refund. No questions asked. (Self-Hosted licenses are non-refundable because digital source code cannot be returned after delivery.)
Why isn't there a refund policy for Self-Hosted licenses?
Self-hosted licenses include the complete source code and installation files. Because digital source code cannot be returned after delivery, self-hosted purchases are non-refundable.
SAFE, SECURE & YOURS

Peace of mind, built in.

Stripe-secured payments

PCI-compliant checkout. Card details never touch our servers — Stripe handles every transaction.

Your clients stay yours

Export your whole client list any time. No marketplace putting your clients in front of a cheaper salon down the street.

Encrypted & backed up

SSL everywhere, and automated weekly backups on managed plans. Your salon never loses a booking.

Your Business. Your Platform

Pay once and it's yours, on your own website. No price-hike emails, no monthly rent, no "we're shutting down" notice. It can't be switched off or taken away.

Your salon deserves a booking page
that works as hard as you do.

See it live. Test the booking flow. See exactly how your clients will book their next appointment.

See the live salon demo Get BookFlow
One-time payment 5-min setup Free setup included